Digital Marketing Specialist Job at Watson Realty Corp., Los Angeles, CA

b2NiSVBpWnU0WWs5amlpaTEzT2hnWlpiQ0E9PQ==
  • Watson Realty Corp.
  • Los Angeles, CA

Job Description

We are looking for a Digital Marketing Specialist who is responsible for developing, implementing, and managing online marketing strategies to promote products or services. This role involves a variety of tasks, including SEO, SEM, social media marketing, email marketing, and content creation, to drive brand awareness and generate leads. The ideal candidate will have a strong understanding of digital marketing tools and strategies to effectively grow an online presence.

Key Responsibilities:
SEO and SEM Optimization: Develop and implement strategies to improve website rankings and drive organic traffic. Manage paid advertising campaigns (Google Ads, Bing Ads).
Social Media Management: Plan and execute social media campaigns across platforms like Facebook, Instagram, LinkedIn, and Twitter to engage with the target audience and boost brand visibility.
Content Creation: Create and manage content (blog posts, videos, infographics) that aligns with the brand's voice and marketing goals.
Email Marketing: Develop email marketing campaigns to nurture leads, engage customers, and increase conversions. Analyze open rates and click-through rates to improve performance.
Data Analysis: Monitor and analyze the performance of all digital marketing campaigns, adjusting strategies based on metrics such as ROI, website traffic, and lead generation.
Website and Landing Page Optimization: Collaborate with web designers and developers to optimize the website and landing pages for lead generation, user experience, and conversion rates.
Brand Awareness & Lead Generation: Drive online traffic and generate qualified leads through a variety of marketing tactics, including paid ads, social media, and content marketing.
Stay Updated: Keep up with the latest trends in digital marketing, including new tools, best practices, and industry news.

Qualifications:
Education: Bachelor's degree in Marketing, Communications, or a related field (or equivalent work experience).
Experience: Proven experience in digital marketing, including SEO, social media, and content marketing.

Skills:
Strong knowledge of digital marketing tools (Google Analytics, SEMrush, Hootsuite, etc.).
Experience with paid advertising platforms (Google Ads, Facebook Ads).
Proficient in content management systems (WordPress, HubSpot).
Excellent written and verbal communication skills.
Strong analytical skills to interpret marketing data and optimize strategies.
Creativity: Ability to think creatively and develop unique marketing strategies.
Employment Type: Full-Time
Salary: $ 22.00 45.00 Per Hour

Job Tags

Hourly pay, Full time, Work experience placement,

Similar Jobs

BPCM

Managing Director, Corporate Communications & Sustainability Job at BPCM

 ...wide range of organizations within our Corporate, Consumer and Sustainability Communications practices. Candidates should have a proven...  ...cross functionally with BPCMs range of Practices, including Fashion, Beauty, Automotive and Lifestyle, Travel Wine & Spirits, Talent... 

Promoboxx

Sales Development Representative (SDR) Job at Promoboxx

 ...proposition, products/services, and why our prospects must speak with us right now! Effectively utilize our Salesforce CRM and lead management system to ensure our activity is entered for account history, knowledge sharing, tracking, forecasting, and notification... 

Rehab at Home Healthcare Services

Speech Language Pathology Assistant Job at Rehab at Home Healthcare Services

 ...We are Hiring Speech Language Pathology Assistants! Pay & Perks: ~$40 - $45 per visit ~ Medical - HMO & PPO ~401k Matching Options ~ Dental...  ...Complete documentation to support the delivery of Speech Therapy services. Measure performance and report on patients... 

Home Instead

CareGIVER Job at Home Instead

 ...Description Home Instead is looking for caring and compassionate CAREGivers to become a part of our team and join our mission of enhancing...  ...and incontinence issues Alzheimers Care *No previous experience necessary - skills training provided by Home Instead*... 

Prince George's Community College

Television, Video, Film Production Adjunct Faculty | Prince George's Community College Job at Prince George's Community College

 ...equivalent with a minimum of 12 graduate credits in Mass Communication, Television, Video or Film Production or related discipline. Teaching experience at the college or high school level or training experience in the area of Mass Communication, Television, Video, and/...